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Great Wolf Lodge
x Hylite

Using Hylite, Great Wolf Lodge created a simple way for guests and employees to celebrate individual frontline employees in real time.

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Highlights from first 12-months of national rollout

Hylites received icon

+230k

Hylites received

Employee recognition icon

84%

of employees received at least one personalized Hylite

Five-star reviews icon

28%

monthly average of 5-star reviews attributed to Hylite (Google and TripAdvisor)

Leadership Perspective

“Partnering with Hylite gives us a best-in-class tool that captures those everyday moments of excellence and ensures that gratitude reaches the Pack Members who make the magic happen.”

Rachel O'Connell

Rachel O’Connell

Chief HR Officer, Great Wolf Resorts

Client Snapshot

Industry

Hospitality

Locations

23 Locations

Workforce

13,000 Employees

Opportunity

How can we create a recognition program that frontline employees genuinely want to participate in—while improving the overall guest experience?

Results

Individualized Recognition

Share of employees recognized by guests and peers.

Guest
Peer
Front of
House
69%
86%
Back of
House
35%
84%

Leadership Participation

Leaders who recognized at least one frontline worker or peer.

Frontline Managers 83%
General Managers 98%
Corporate 69%

The Ripple Effect

Internal culture driving
external reputation.

When employees feel seen and valued, it translates directly to the guest experience. Hylite’s integration seamlessly bridged the gap between private praise and public reputation.

Third-party reviews icon

2,415

Attributed third-party reviews

Average rating icon

4.9 / 5.0

Avg. rating via Hylite

How Guests Accessed Hylite

64%

Digital Prompts

36%

Physical Signage

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